Make Saturday Your Saladay
Salad: Make a Meal of it
This work
made up my final year project. I was required to choose a topic from a provided
list and I selected ‘Wellbeing’. I
subsequently developed a government health campaign to get Britain healthy.
Very
simply, this campaign encourages the whole of the UK to eat a salad every
Saturday. It aims to get people to ditch the takeaways and unhealthy ‘treats’
associated with the weekend and experiment with some fruit and vegetable
instead.
This is an
awareness programme aimed at people who either don’t know how to eat healthily
and those who do know but lack the willpower or urge to do so. Unlike the
Change4Life campaign which is a massive endeavour attempting to change individuals’
way of life forever, this initiative is a small step towards improving people’s
wellbeing and encouraging them to adopt a healthier eating attitude, similar to
the 5-a-day campaign.
The motto
is simple for people to understand, remember and join in with. Salad will be
made exciting with tasty and creative recipes that people can have fun with.
